Baringa Partners is a diverse and exciting management consultancy that prides itself on innovative thought, design and delivery to help clients run more effective businesses. They regularly produce industry insights in the form of flagship thought leadership reports to cover a range of cutting edge topics.

The Challenge

To produce a suite of attractive digital publications using a platform befitting new technology. One such report explored the impact of digital in a human world and emerging trends in sectors including Entertainment, Financial Services and Retail.

The Solution

We chose to build the report using the ‘Foleon’ platform incorporating a dynamic ‘parallax’ scrolling effect to create the illusion of depth and bring the imagery to life.

• Reports and Brochures: As seen in the Blick Rothenberg’s Chinese and Japanese edition of "Establishing a Business in the UK," our designs incorporated sleek, professional layouts that convey complex information in an accessible format. We ensured that visual elements aligned with Asian cultural standards, appealing to local audiences while maintaining global brand consistency.
• Event Collateral: We crafted a visually cohesive suite of digital and print materials for Interlaw for 2024 Annual Global Meeting in Taipei, from the agenda and promotional assets for the website to social media posts. Each asset was tailored to engage both European and Asian participants, fostering a sense of unity and professionalism across borders.
• Digital Assets: Our team produced digital content for social media and web platforms that were designed to capture attention while aligning with each firm's visual and communication style, ensuring brand recognition and professionalism on all fronts.

The Result

A fully interactive and highly engaging range of digital publications for Baringa. All bespoke designs with an individual look and feel tailored to deliver the key messages within each report.

• Increased Engagement: The event collateral and digital assets we produced led to higher engagement rates, especially from Asian audiences, for key law firm clients.
• Enhanced Brand Cohesion: By providing a consistent visual experience across regions and media, we reinforced each client’s brand identity globally, helping them communicate effectively with local stakeholders.
• Continued Partnerships: Our clients valued the level of customisation and cultural sensitivity in our designs, which has led to repeat engagements and strengthened relationships.